Acclaimed Profile of the CEO

Experience:

Nizam Uddin Mahmood embarked on his career as a Sales Executive at Al Maktaba Al Arabia in Taif, Saudi Arabia, in 1991. His professional journey led him to National Polymer Industries Ltd in Dhaka, Bangladesh, in 1997, where he served as a Marketing Executive and subsequently held roles such as Area Sales Manager and Product & Business Development Manager until 2003.

In 2003, he became the General Manager of International Dekuan (BD) Company Ltd, a China-Bangladesh joint venture. In 2015, he established Multi Trade Bangladesh, specializing in importing PVC Accessories & Solvent Cement under the brand P&S, while also serving as the Sole Agent of Vicplas Holdings Pte Ltd, Singapore, in Bangladesh.

Education:

Professional Skills & Responsibilities:

i. Overall Marketing Responsibility:

• Analyzing annual market opportunities for company products.
• Setting yearly sales targets and creating marketing plans to achieve them.
• Managing strategic brand development and product planning.
• Conducting cost-benefit analysis and determining product pricing.
• Overseeing the marketing, sales, and Supply Chain team.
• Handling recruitment, training, supervision, and marketing team control.
• Leading sales negotiations and organizing promotional activities.
• Preparing government tenders and participating in related activities.
• Develop company brochures, leaflets, and promotional materials.
• Managing advertisements and other promotional activities.
• Government networking for product enlistment.

ii. Factory Supervision and Production:

• Supervising factory engineers, technicians, and support staff.
• Planning monthly production and continuously monitoring output.
• Procuring raw materials and purchasing required items.
• Product planning and inventory management.

iii. Commercial Correspondence:

• Handling primary correspondence and negotiating offer prices.
• Managing documentation and opening letters of credit (L/C).
• Overseeing freight management for FOB & CNF base pricing.
• Corresponding with PSI agencies if required.
• Establishing contracts with C & F agencies for customs clearance of goods.

iv. Human Resources and Administration:

• Managing the recruitment and development of human resources.
• Overseeing the administration department and legal procedures on behalf of the company.
• Coordinating with other company departments and reporting to the Managing Director.
• Analyzing the company’s profit and loss with the assistance of the Accounts Department.

• Promotion of products and new product development.
• Business development with major construction firms, real estate companies, and land developers.
• Setting annual sales targets for sales teams and assisting ASM and marketers to achieve them.
• Preparing monthly and quarterly sales and marketing plans.
• Training marketers on products, specifications, sales, and marketing techniques.
• Preparation of monthly sales reports and reporting to the Managing Director.

vi. Area Sales Manager (ASM) Responsibilities:

• Product marketing and sales to different offices, colleges, and schools.
• Import processing and pricing of products.
• Distribution of products to customers and collection of outstanding.
• Market information collection and demand analysis.

v. Sales and Marketing Responsibilities:

• Promotion of products and new product development.
• Business development with major construction firms, real estate companies, and land developers.
• Setting annual sales targets for sales teams and assisting ASM and marketers to achieve them.
• Preparing monthly and quarterly sales and marketing plans.
• Training marketers on products, specifications, sales, and marketing techniques.
• Preparation of monthly sales reports and reporting to the Managing Director.

vi. Area Sales Manager (ASM) Responsibilities:

• Product marketing and sales to different offices, colleges, and schools.
• Import processing and pricing of products.
• Distribution of products to customers and collection of outstanding.
• Market information collection and demand analysis